Creative foundation
Art & visual design
A lifelong creative background shaped my understanding of composition, balance, identity and meaningful visual detail.
About Jo
Creativity has always been the starting point.Technology became the way to bring it to life.
I’m Jo Winslade, the designer and developer behind Digital by Jo — bringing creative direction, practical thinking and hands-on development together in one connected process.
North East England
Working with clients across the UK
My story
A creative background, a logical mind and a determination to understandhow things work.
My background began in art and visual design, where I developed a strong eye for composition, detail and the way individual elements come together to create a complete experience.
My career later took me deeper into technology, systems and problem-solving. I became increasingly interested not only in how digital experiences looked, but in how they worked, how people used them and how they could be made clearer and more effective.
That combination led me to independently build and launch BarzVibe — a real-time nightlife platform spanning an iOS and Android app, venue portal, public website, brand identity and wider technical infrastructure.
Digital by Jo brings those different parts of my experience together. I now help businesses and founders shape ideas, create thoughtful digital experiences and turn them into something real, usable and ready to grow.
I care about the details, communicate clearly and build with purpose — not only for launch day, but for what comes next.
The journey
Different experiences.One connected skill set.
Technical experience
Systems & problem-solving
Working in technology strengthened my logical thinking, practical decision-making and ability to make complex systems easier to understand.
Product development
Building BarzVibe
Creating a live mobile and web platform taught me how to connect product strategy, user experience, design, development, testing and launch.
The next chapter
Digital by Jo
Digital by Jo combines everything I have learned into a personal design and development service for businesses, founders and growing ideas.
What I bring
Thoughtful work begins with seeingmore than one side.
My creative and technical experience allows me to consider both the way something feels and the way it needs to function.
I see the whole experience
I consider the brand, content, user journey, interface and technical build as connected parts of the same project.
I ask practical questions
The goal is not simply to make something attractive. It needs to work for your audience, your business and the way you intend to grow.
I work directly with you
There are no layers of account management. Communication, creative direction and development all stay connected through me.
Work with me
Have an idea worthbuilding?
You do not need to arrive with a finished brief. A rough idea, a challenge or a sense that something could work better is enough to begin.