01
Creative foundation
Art & visual design
A lifelong creative background shaped my understanding of composition, balance, identity and meaningful visual detail.
About JoDigital by Jo
Creativity hasalways been thestarting point.Technology becamethe way to bring it to life.
I’m Jo Winslade, the designer and developer behind Digital by Jo — bringing creative direction, practical thinking and hands-on development together in one connected process.
North East EnglandWorking with clients across the UK
My story01 — 02
Two waysof thinking.One way of working.
My background began in art and visual design, where I developed a strong eye for composition, detail and the way individual elements come together to create a complete experience.
My career later took me deeper into technology, systems and problem-solving. I became increasingly interested not only in how digital experiences looked, but in how they worked, how people used them and how they could be made clearer and more effective.
That combination led me to independently build and launch BarzVibe — a real-time nightlife platform spanning an iOS and Android app, venue portal, public website, brand identity and wider technical infrastructure.
Digital by Jo brings those different parts of my experience together. I now help businesses and founders shape ideas, create thoughtful digital experiences and turn them into something real, usable and ready to grow.
I care about the details, communicate clearly and build with purpose — not only for launch day, but for what comes next.
Creative thinkingVisual designSystems thinkingProduct developmentTechnical problem-solvingDigital by Jo
The journey01 — 04
Differentexperiences.One connectedskill set.
Creativity, systems thinking and development are not separate parts of the way I work. Each one shaped what came next.
02
Technical experience
Systems & problem-solving
Working in technology strengthened my logical thinking, practical decision-making and ability to make complex systems easier to understand.
03
Product development
Building BarzVibe
Creating a live mobile and web platform taught me how to connect product strategy, user experience, design, development, testing and launch.
04
The next chapter
Digital by Jo
Digital by Jo combines everything I have learned into a personal design and development service for businesses, founders and growing ideas.
What I bringThe overlap
The valueis in theoverlap.
Creative thinking and technical understanding aren't separate parts of my work. They're strongest when they're working together.
I see the whole experience
I consider the brand, content, user journey, interface and technical build as connected parts of the same project.
I ask practical questions
The goal is not simply to make something attractive. It needs to work for your audience, your business and the way you intend to grow.
I work directly with you
There are no layers of account management. Communication, creative direction and development all stay connected through me.